Publisher QC Scorecard · Free

Audit publishers before you buy a backlink

Review guest-post and link-insertion opportunities with hard risk gates, weighted quality scoring and post-publication acceptance checks—not DR or DA alone.

No signup · No publisher data sent by the tool · Runs in this browser tab

01

Hard gates

Reject obvious risks before a headline metric or low price can distort the decision.

02

Weighted score

Compare qualified candidates across seven evidence-based quality dimensions.

03

Placement acceptance

Check the live URL, context, anchor, attributes and technical status after publication.

04

Audit trail

Export a review that your team or client can inspect later.

Interactive scorecard

Review a publisher now

Fill in the review details, evaluate all five hard gates, then score the seven quality dimensions. There is no submit button: the score and decision update instantly as you make selections.

Nothing below is submitted to WailianJianshe. Your entries stay in this tab's memory until you reset, refresh or close it. CSV files are created locally when you click export.

Start here

Review details

Auto-saved in this tab · No submit needed

When these details are ready, continue below and give every hard gate a status.

Continue to the 5 hard gates ↓

Step 01 · Risk gates

Run five hard gates first

A failed gate overrides the score

Search visibility and traffic history

Reject when: No verifiable audience, an unexplained collapse, or traffic from unrelated topics.

Discoverability and index status

Reject when: Large sections disappear from search or recent pages remain undiscoverable without an explanation.

Topic, section and audience fit

Reject when: A broad topic farm, or the link only fits when forced into unrelated copy.

Editorial and outbound-link environment

Reject when: Dense paid-link patterns, hidden links, or repeated links to high-risk neighbours.

Commercial terms and link attributes

Reject when: A request to conceal payment or misrepresent the publisher's editorial review.

Step 02 · Comparison

Score seven weighted dimensions

1 = weak evidence · 3 = neutral · 5 = strong evidence

Topical and audience relevance

How closely the site, section, article and paragraph match the people you want to reach.

25%

Verifiable search visibility

Whether keyword themes, country mix and historical trends form a credible pattern.

20%

Editorial quality and accountability

Named authors or editors, content depth, corrections and a visible publishing history.

15%

Outbound-link environment

Commercial-content ratio, link density, neighbouring sites and anchor-text patterns.

15%

Target-page and context fit

Whether the destination genuinely helps a reader at this point in the article.

10%

Retention and historical stability

Evidence of retained pages, removed links, redirects and domain changes.

10%

Transaction transparency

Clarity on price, attributes, disclosure, replacement terms and issue handling.

5%

Weighted score

60/100

Current decision

Review incomplete

5 hard gates are still unreviewed. Do not use the score for approval yet.

Step 03 · Delivery

Complete seven post-publication checks

Publisher approval does not mean the actual placement is acceptable. Record the live result and evidence before settlement.

Published URL

The page is publicly accessible without a login wall, unexpected redirect or preview status.

Article and context

The live topic matches the approved copy and the surrounding text explains the destination's value.

Target URL

Protocol, host, path, parameters and final redirect match the agreed destination.

Anchor text

The live anchor matches the approved draft and the wider anchor-text plan.

rel attributes and disclosure

Link attributes, commercial arrangement and disclosure match the written agreement.

Technical page status

The HTTP status is healthy, with no unexpected canonical or access block.

Delivery evidence

The reviewer saves the date, screenshot or archive, checks and relevant communication.

7 acceptance checks remain.

Step 04 · Audit trail

Keep the evidence

Export the project fields, gates, weighted score, evidence and acceptance checks as UTF-8 CSV. Spreadsheet formula prefixes in your input are escaped before export.

The tool does not crawl third-party sites or make automated penalty claims. Save the source, sampled URLs, date and reasons behind your judgment.

Made by WailianJianshe

Built from a delivery-focused QC process

The scorecard is free to use. If your team also needs publisher qualification, guest-post or link-insertion delivery, or white-label fulfillment, we can discuss the execution separately.

Useful decisions require evidence, not a magic metric

This tool structures professional judgment. It does not promise rankings, indexation, penalty detection, publisher acceptance or permanent link retention.